WARWICK, RI, February 9, 2009—InsureMyTrip.com, the consumers-choice website for the best travel insurance products and prices, has raised the bar on standard Accidental Death & Dismemberment coverage with its new and revolutionary Travel Accident Plan (TAP).

Available exclusively from InsureMyTrip.com, TAP is uniquely designed to assist consumers in ways that traditional AD&D policies do not. Innovative features of the plan include:

• Guaranteed coverage up to $1 million with no underwriting requirements.
• No salary requirements for your choice of coverage up to $1 million
• Real-time quotes. No 24-48 hour application process.
• 24-hour coverage (from the time you leave for your trip until you return home)

“The truth is that the needs, concerns, and economic realities of the modern traveler have changed significantly from even a year ago,” explains Jim Grace, President and CEO of InsureMyTrip.com. “Our new Travel Accident Plan is a practical and proactive means of helping our customers deal with these challenges head-on.”

The Travel Accident Plan is the broadest form of AD&D protection available, and an affordable tool for protecting you and your family. For example, a person traveling to Venezuela for two weeks can purchase $100,000 worth of basic AD&D coverage for just $10 or $500,000 worth of coverage for $35. In addition, extra protection for medical evacuation, hazardous activities and sports, and war risk are available for an additional premium.

Available quickly and easily with no application process and no waiting, TAP’s extremely competitive price also makes it a compelling option for travelers with unique coverage needs such as:

• The extreme sports enthusiast who would have difficulty obtaining cost-effective coverage with traditional AD&D plans for her once-in-a-lifetime mountain climbing trip.
• The petro-chemical contractor who will be leaving his family for a 6-month assignment in the Middle East.
• The self-employed parent wanting affordable coverage for periodic business trips.

According to the World Health Organization, injuries are the leading cause of preventable deaths in travelers. In fact from 2003-2005, drowning, airplane crashes, natural disasters and other unintentional injuries accounted for over a third of all injury deaths to Americans in foreign countries. To learn more about the new Travel Accident Plan from InsureMyTrip.com and its benefits call (800) 487-4722 to speak with a licensed insurance Customer Care representative or visit www.insuremytrip.com today. The Customer Care team is available by phone and online seven days a week, 365 days a year, Monday through Friday 7 AM to Midnight, Saturday 9 AM to 6 PM and Sunday 11 AM to 6 PM ET.

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About InsureMyTrip.com
Established in 2000, InsureMyTrip.com is the leading, consumer-oriented online travel insurance aggregator worldwide.  Featuring insurance comparisons from the top industry providers, InsureMyTrip.com is a unique, one-stop resource designed to meet consumers’ comprehensive travel insurance needs all in a secure environment. InsureMyTrip.com also specializes in providing integrated technology solutions for the travel insurance industry, with over 2,000 private-labeled and co-branded travel-related websites around the globe. InsureMyTrip.com is headquartered in Warwick, RI with additional offices and data centers in Connecticut and Oregon.